Written on
September 22, 2015 by
Michele
Cancellation Carol. This one is a doozey. It takes time to book a television spot, radio spot … you name the media outlet type and most people do not realize the time it takes. I am talking back and forth with the client, the producer and most importantly is the fact that my clients block…
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Written on
August 22, 2015 by
Michele
Size Matters. It really does. It never fails to amaze me that some people take a business card-sized ad and attempt to tell their whole life story on in miniscule writing. Come on people, as far as I am concerned, business card means business card. One other thing, if your marketing professional is not doing…
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Written on
August 21, 2015 by
Michele
Check yourself before you wreck yourself. First of all, I am not talking about the 12 year old that just wandered in to get their driver’s license. Although, that is quite scary and I am pretty sure they are actually age 16. I am talked about the absolute train wreck of outfits that you not…
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Written on
July 11, 2015 by
Michele
Ghost Writing Gone Wrong. We offer this service through M Com Publishing and we do this quite well. Just in case you do not know what ghost writing is, ghost writing is when an author has an idea and we interview, then write the story for them. Well, I had someone contact me on Facebook wanting…
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Written on
July 10, 2015 by
Michele
Beware of the scope creeper. The scope creeper is someone who consistently asks for services outside of the scope of their contract and expects to get them for free. Now, I do not mind doing minor things and do them all of the time for clients, especially when it is quick and easy or some…
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Have a safe and Happy 4th of July!
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