There are a couple of tips and tricks we do at M Communications and M Com Publishing. Year end turns out to be a time where certain entreprenuers slack off. Here are some things you should be working on.
- Finish up any and all year end business include boring admin work.
- Let any slacker clients/prospects go. If they are not going to do business with you, do not play any games.
- Do a marketing plan for 2012 – or at least a one sheet strategic plan.
- Do not sit back and do nothing – your action items from last year will not get completed.
- Set goals. Whether it is meeting people attending a new networking event – now is the time.
- Set a budget. Yes, do not waste your marketing dollars – track what has worked in 2011 and what has not.
- Research new conferences and set speaking engagements.