You Tube Marketing

You Tube PicYou Tube is a great way to market your product or service as videos are viewed my millions of people. Did you know that Taylor Swift was discovered by Justin Timberlake on You Tube?  No Joke. And, I am not a fan of either but need to point it out.  Here are some quick tips and tricks:
People bore easily.  Pay attention to attention spans. Keep your video under three minutes. You are competing with a bunch of other content on You Tube, and you chance losing people if you go over five minutes.  To stay within in this time frame, try writing down a script – but do not READ it. Boring and not genuine.
Have fun. People will like you if you are having fun and being yourself.  People can spot a phony a mile away and you will come off as a used car salesman – people will be less likely to believe you and trust you.
Easy Audience. If people find your topic/product interesting they will share with their friends. (thus more exposure).  You can easily use You Tube to get more views than a website.  People like seeing the person behind the product – you become real.  Be sure to place your video in the right category and add tags.   Listing tags ( individual words ) on your video will help your rank on search engines

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