Author Archives: Michele

When to call the networking police

Clueless Carla. This was by far one of the most classic networking no-no’s I have seen, and at the time I was actually debating dropping my napkin on the floor in case I started laughing. Well, the PR speaker was wrapping up her presentation and closed by inviting the group to a paid workshop, where she…

The Worst PR Screw Up A Biz Owner Can Do

Public Relations screw ups are not uncommon. We have seen Kanye West pulling some super fun ones at award ceremonies and do not get me started on Lindsay Lohan. Now, these are celebrities who are constantly in the public eye (which I cannot imagine ), so I honestly need to give these peeps at little…

Smart Biz Practices

A$$hole Avoidance. This goes both the same in your personal life and in business. In this case, I am talking business. I cannot stress enough how important it is to pre-screen your clients. The pay check isn’t worth it. Once the “I want to be famous syndrome” sets in (and this would be my biz) there…

Bad Business Blunders

Beware of the scope creeper. The scope creeper is someone who consistently asks for services outside of the scope of their contract and expects to get them for free. Now, I do not mind doing minor things and do them all of the time for clients, especially when it is quick and easy or some marketing…

Meet Our Latest Book Public Relations Client – Spanking City Hall

Meet our latest  Book Public Relations Client – Spanking City Hall by Melyssa Hubbard! “Spanking City Hall: Dominatrix to Political Activist” is the true story of the woman who founded the Indiana Tea Party. She stood her ground against government persecution for her dungeon and underground career.  In response she morphed into a colorful political activist….

Retail Damage Control PR

These PR disasters occurred in 2014, but 2015 is still young, so I am positive there are some doozies headed our way. Unfortunately, the publicists who work for these companies had to do some major PR damages control due to these bad marketing ideas. Below are some of the worst merchandise concepts that some brainchild…