Every author and non-author (think start-up company) needs a marketing toolkit. At M Communications and M Com Publishing we get approached a lot for public relations, but the client does not have their marketing lined up whatsoever. Here is the real deal: you cannot have an effective public relations campaign if you do not have…
If you are a business owner in this climate – you need to get out there and network. Well, maybe not if you are Intel. At M Com Publishing and M Communications we have been out there in full force the last couple of months. (We needed our new marketing ducks in a row and…
Attention all business owners – the second you give a mile, well … a mile is taken. Please communicate to every single one of your clients the value of your services. The second you give freebies … they expect more freebies, and more, and more and more, and more. Do you get the point? Expectations…
You know when you get to a point when you are a parent and you hear yourself uttering the 4 dreaded words above, you start rolling your eyes. Mentally, I think I am sounding just like my parents. These four words have also been used in the business side at M Communications and M Com Publishing….
One thing I am always keeping an eye on as a business owner is where my income is coming from, the project, the source of the business AND how to diversify. If you are an author you can do the same thing, and at M Com Publishing we reccomend not soley focusing just on book…
We see this ALOT at M Com Publishing and M Communications – especially when working with certain organizations. I feel the Reply to All email function should be used with care. This brings me back to my corporate days when every department head would be on an email and everyone would be chipping in their…
